Building on the success of the 2007 conference, WSG was engaged to design and produce the Genpact SAP ’08 exhibit at the Sapphire Conference in Orlando.
This was a “dark show” and our booth was lit to feature the wall graphics, kiosks and reception counters. Overhead, we added a circular message sign, which rotated in conjunction with the triangular logo. A video attract loop, with custom animated messaging based on the ‘Upgrade SAP’ theme was projected from a truss onto a large flat screen elevated above the exhibit, and viewable from a distance of 50 feet. WSG provided critical management services for the other aspects of the trade show, including sales support, tech planning and supervision. We worked seamlessly with local union contractors ensuring a smooth set-up, tear-down and pack.