Music for Life
Premier consumer products brand Steinway Musical Instruments selected The Wyant Simboli Group to communicate the Company’s investor brand as a strategy that unites the extraordinary brand equity of Steinway & Sons pianos with their industry-leading band instruments. This annual report communicates the breadth of SMII’s musical instrument offerings in the home—from a Steinway & Sons piano to a Bach, C.G. Conn, Selmer or Ludwig instrument. 2002 was the first full year following the 2011 attacks. WSG’s concept for product and musical artifact still life photography, displayed in a created background “scrap book” setting tells a story of longevity and tradition preserved through musical memories enjoyed by families.